According to a recent report by Synergy Research Group, Microsoft and Zoom have gained market share in the worldwide UCC market, while Cisco has lost ground. The report indicates that the UCC market grew by 15% in 2022, reaching a total of $52 billion in annualized revenue.
Microsoft has maintained its lead in the UCC market, with a 28% share, up from 26% in 2021. Zoom has also seen significant growth, with a 22% share, up from 19% in 2021. Meanwhile, Cisco has lost market share, dropping from 18% to 15% over the same period.
The report suggests that the market shifts are due to several factors, including the rise of remote work and the increased adoption of cloud-based collaboration tools. Microsoft Teams and Zoom have been particularly successful in meeting the demands of remote work, offering video conferencing, messaging, and file sharing capabilities in one platform.
In contrast, Cisco’s traditional focus on hardware-based solutions has limited its ability to compete in the cloud-based UCC market. The company has recently shifted its strategy to focus more on cloud services and software, but the impact on its market share has yet to be seen.
The implications of these market shifts for the telecoms industry are significant. As remote work becomes the new norm, UCC tools will play an increasingly important role in facilitating communication and collaboration. Telecoms providers will need to adapt to these changes by offering UCC solutions that meet the evolving needs of their customers.
In conclusion, the UCC market is rapidly evolving, with Microsoft and Zoom gaining ground while Cisco loses market share. The rise of remote work and cloud-based collaboration tools has driven these changes, highlighting the need for telecoms providers to offer UCC solutions that meet the demands of the modern workplace.
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