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VOIP finds its niche in the digital world

Staff Writer's picture

This article was originally published on ITWeb Read more at source.

Using data to transmit voice is not a new concept, but with rapid digitisation, VOIP users are finally realising its true value.

Voice over Internet Protocol (VOIP) has had a tumultuous time since it was first proclaimed to be a world-changing technology some two decades ago. It has been through the various phases that any new technology goes through, from the initial inflated expectations; through the trough of disillusionment; and on to the plateau of productivity, and has come out the other side better and more effective for it.

Jeanette Strydom, sales and marketing executive at Enterprise Unify, says that in her opinion, the initial trouble with VOIP adoption was mostly to do with the copper lines that were the main source of transmission at that point.

“The cost of increasing the size of your pipe with copper was very expensive," she says. "For example, it was more costly with copper to increase from a 256 kilobit (Kb) line to a 1 megabit (Mb) line than it now is to go from a 2Mb fibre line to a 10Mb one. However, now that fibre has taken off, thanks to the open access networks being implemented, VOIP uptake has also accelerated. This is because fibre lines have made the concept much more accessible.

“Now that transmission quality is no longer a major issue, people are coming around to the many benefits that VOIP offers. For one thing, since it is essentially a software application, it eliminates the need to purchase all the old telecommunications hardware that was necessary in the past. Now, as long as you have the relevant app on your phone, you can, if needs be, use whatever form of connection is available.”

Strydom points out that another distinct advantage is that with the rise of 'bring your own device' (BYOD), it only makes sense for businesses to better accommodate employees using their personal phones. VOIP, of course, benefits them as well, as cellphone costs are significantly reduced by using VOIP as the method of calling.

“From a purely business point of view, VOIP makes everything faster and it allows employees to be available 24/7, thus enabling them to offer better customer interaction and improved client service. Moreover, it allows the mobile device to be connected to the office and means the user can operate from anywhere around the globe that has connectivity, obviously, using their cellphone as an extension.

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